Welcome to Freeze the Industry.

We are a large and fast growing network of youth activists standing against the Tobacco Industry. Our mission is to expose the false sense of power tobacco companies have on our society and make them accountable for the harm they cause. We believe our collective voices have the power to bring about positive political and social change.

We know ideas are only as powerful as the action they inspire. Here you'll find ways to take action and use your voice towards justice and freedom.

Join us, join the FTI movement.

The Campaign

Welcome to the "Plain and Simple Argument"

Advancing the proposed policy on tobacco packaging in Canada.

Plain packaging is good, but plain and standard is better.

JTI McDonald Corporation says it’s just an appetizer, but really it’s the meat and potatoes.

Our Government has made it a mandate to introduce plain packaging requirements for tobacco products, similar to those in Australia and the United Kingdom. In fact, Justin Trudeau included plain packaging in his election promises and listed it as a priority in his mandate letter to Minster of Health, Dr. Jane Philpott.

Our government cares about Canadian children and will do their part to help them live healthier lives with less exposure to known health risks. Ontario wants real change; 87% of adults support our governments’ commitment to plain packaging regulations.

It's Plain and Simple.

Take Action

On Social Media

Post and share FTI captions & memes.

Be sure to tag @frzindustry @JustinTrudeau @janephilpott and your own local MP.

USE HASHTAGS: #cigarette #makeitplain #cdnpoli #FTIPSP

Direct To Your MP

Write, call or request a meeting with your local MP.

Through your organization

Small, medium and large organizations have the ability to contribute to big change. Ask your organization to support this health policy through signing a letter of endorsement.

Mail to:
Canadian Coalition for Action on Tobacco
c/o Heart and Stroke Foundation of Canada
222 Queen Street, Suite 1402
Ottawa, ON
K1P 5V9

Email to:

Through Mobilizating People

If you are passionate about the political process and want to be part of the cutting edge tobacco control scene download the FTI Action Guide for creative and innovative ideas to bring the public together.

Stay Informed

Keep up with the "Argument" and the latest FTI politico.

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